Video is Everywhere Video is so common now that you might not even notice the huge advantage it is for a business. We watch video at such an alarming rate that it’s just considered the norm. From Facebook to LinkedIn, we’re seeing video marketing continually grow, especially on the business side with branding videos. Soon,...
How these 3 key elements, determines a successful Video project; Scope, Time and Cost
Even though the Triple Constraint is a project management term, it applies to video projects as well. The project that is well defined within a company's capability usually have a higher success rate.
Where to Share Your Videos for Maximum Reach
Where to Share Your Videos for Maximum Reach So you made an incredible video, sent it out on social media, encouraged sharing, uploaded it to YouTube and waited for the marketing fame and brand awareness to roll in. Unfortunately, each time you obsessively checked throughout the day, your view count wasn’t as impressive as you’d hoped. First...
How to make an effective video testimonial
A video testimonial is common on websites these days. They're almost always effective and often a centerpiece to a landing page or homepage.
How to create a video that’s worth watching
Before getting out the cameras and writing the scripts, you have a few questions to address. What are some shared qualities of videos with high view counts? What elements of a video make it different from the rest? The best videos are not always the ones you would expect, nor will they always manage to...
