One of the most underrated (and underused) forms of content marketing is an interview that expresses company culture, also called a “recruitment video
How to make a Plan to use Video in Your Business
As most good business leaders know, at the heart of getting things done is a good, well-thought out plan, so don’t rush into your video.
Corporate Business Video doesn’t need to be Hollywood-level, but production value still matters
If you want corporate videos that will have impact you need to invest in them like any other marketing measure or company initiative.
Find Stories that will Connect, Engage and Entertain your Audience
Plan your video. Consider which stories you have to tell, and which ones are the strongest. Then connect, engage and entertain your audience.
Marketing Directors, You Need a Storyboard For Your Video Marketing Strategy
Marketing strategies are only as strong as the planning behind them, and the same goes for video content. Allowing your team to create storyboards will help add clarity to your content because everyone will be on the same page
