At first glance, video marketing can seem very easy and straightforward. You simply craft a message, play a catchy tune, and bam, instant video success! The truth is it can be a very difficult task to keep your audience engaged and focused.
Biggest Mistakes to Avoid in Video Marketing Part 1
If you’re venturing into the jungle that is video marketing in search of new audiences, be warned there are a few unforeseen challenges to overcome.
Top 5 Surprising Ways Using Freelancers Can Help Your Small Business
Photo Credit: Unsplash Guest Post Naomi Johnson Lifebasedbusiness.net naomi@lifebasedbusiness.net When small business owners think of freelancers, they may think about writers, bookkeepers, and virtual assistants. While these pros can certainly help small business owners make better use of their time, there are even more creative ways that freelancers can help businesses boost their profits. So,...
How to make an effective video testimonial
A video testimonial is common on websites these days. They're almost always effective and often a centerpiece to a landing page or homepage.
How to create a video that’s worth watching
Before getting out the cameras and writing the scripts, you have a few questions to address. What are some shared qualities of videos with high view counts? What elements of a video make it different from the rest? The best videos are not always the ones you would expect, nor will they always manage to...
